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    What Is SSL And Why Does My Website Rank And Security Now Depend On It?

What Is SSL And Why Does My Website Rank And Security Now Depend On It?

“Everything Changes” ~ Heraclitus
Technology change is decidedly a constant in our lives. Evolution of best practices to maintain a secure and well ranking website are also a way of life.
A very important and relatively new best practice has evolved to a requirement over the past year.

SSL (Secure Socket Layer) is nothing new.
However, the need […]

Digital Marketing Is Simple, Not Easy.

If You Build it, Will They Come? 
They will come if you are very clear about who “they” are, if you are armed with a little competitive knowledge and determined to be persistent with simple, authentic, care and feeding; adding content to your website consistently and amplifying it regularly through social media.
The idea of building […]

By |August 3rd, 2017|SEO|0 Comments|

SEO for SMBs Simplified – Quick Wins

To many small business owners and sole proprietors, Search Engine Optimization (SEO) is a bit of a mystery or they believe it is too complicated and expensive to get into. As there is truly an almost endless list of things that can be done to maximize SEO, in my experience it becomes an unnecessarily daunting project […]

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Having a site that is mobile friendly has already been a strongly recommended best practice for the past few years – gaining […]

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Not having enough time is the #1 objection I hear from most Small Business clients when I encouraged them to start a blog and to get started or plan to be more active in Social Media. Quite simply, writing a Blog is still one of the best ways to feed search engines with their favourite food; […]

Frequently Asked Questions – Self Hosting

#1 Q. What is the difference between a HOST and a DOMAIN?
#1 A. When a web user enters your domain name into a browser address bar, the browser is picking up your hosting server’s IP address to find and serve to that user your site files displayed as a web-page.
In the early stages of […]

Why Blog?

I thought this an appropriate subject for my long overdue first blog post since it is one of the most common questions my clients ask.

For ten years I have advocated to my customers that fresh, informative, relevant and authentic content is one of the best things you can do for your web presence – […]